As the former Beauty Director of Vanity Fair magazine, SunHee Grinnell was responsible for expanded beauty coverage in the magazine since  2000 and on the Web, where she introduced beauty in 2008. 

In her position, SunHee wrote and oversaw all editorial beauty content, including a monthly beauty page in Vanities and the beauty column under Vanities vertical on V.F.com. She also acted as beauty ambassador to the V.F. brand at advertiser events and award ceremonies. 

On a first-name basis with the world’s top beauty executives and CEO’s, SunHee is a leading authority on the emerging and established brands, trends, people, and products that make up the multi-billion dollar beauty industry. She is a widely respected award-winning reporter and editor covering a variety of beauty related topics from celebrities to entrepreneurs in articles and producing videos such as One-Word Association Game and Red Carpet Ready: Beauty Marathon.

SunHee loves to travel in style, exploring the world of beauty and exclusive destinations while discovering the people who make beauty happen. As a strategic and creative thinker with a background in photography, content creation, video, photoshoots, editing, and journalism, she currently works as a strategy + creative consultant, beauty blogger/writer, and beauty aficionado influencer.